Public Market

Date
Time
9 am to 3 pm
Cost
$5 at the door (12 and under free)
Location
Hassen Arena, Armstrong

The headline event of The Big Cheese week. Tastings, seminars, displays, grilled cheese and cheeseball challenges, and more. Live music and food trucks featuring cheesy goodness.

This event took place on March 28, 2026.

The Public Market is like a trade show, but for the public. Come meet BC producers, sample incredible products, and take home some delicious finds. The annual event features artisan cheese, local food and beverage producers, and processors, plus tastings, seminars, displays, and grilled cheese and cheeseball challenges. Live music and food trucks featuring cheesy goodness are also on site.

Admission is $5 at the door. Kids 12 and under get in free. Cash is preferred. There are no pre-sale tickets: all sales happen at the door.

Pre-register for the interactive experience with Cheese Ambassador David Beaudoin. See the workshop schedule for details.

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