Industry Day at The Big Cheese Festival
Industry Day connects British Columbia’s producers, processors, buyers, and culinary professionals for a focused day of networking, discovery, and opportunity. Designed to strengthen our regional food economy, this curated trade experience brings the makers and the market together.

Celebrate, connect, and discover the heart of our food industry. Taste local products. Meet the makers. Engage with buyers. Network with fellow producers and processors. Don’t miss these exclusive opportunities to connect.

Stories, Flavours, and Local Success | Friday March 27, 2026  | 1:00pm  | Oddfellows Hall
Celebrate inspiring local producers with a special tasting experience. Meet the makers, hear the stories behind their brands, and sample outstanding local products.

Marketing Your Food Business | Friday March 27, 2026  | 2:00pm  | Oddfellows Hall
Join Mandi Lunan and Shauna Fidler along with peer experts as they explore best practices, foster peer collaboration, and meet the marketing experts

Concurrent Sessions | Friday March 27, 2026  | 3:00pm  | Oddfellows Hall 
A: Buyers on Tap — Meet the buyers in the room and then have a 'speed-dating' style conversation with them!  Make quick connections, pitch practice, and follow-up opportunities
B: Marketing Your Food Business — Peer + Expert Support during a facilitated roundtable focusing on real-time marketing , sales challenges and collaborative problem-solving.
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Vendor Happy Hour & Networking  | Friday March 27, 2026  | 4:00pm  | Hassen Arena​
Unwind and connect with producers, processors, buyers, and industry professionals. A relaxed networking session to shop, swap, and build relationships before Saturday. Canadian Cheese Ambassador will lead the group through a fun, interactive pairing activity - beverages available.

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